In this case, the upfront value comes in the form of a mention I gave the recipient at Copyhackers in a recent post on my blog (about how to name a blog), which I did strategically—knowing that I’d soon want to reach out to see about guest writing for their blog, where they have an audience very similar to my own.
Copyhackers blog outreach email template example and screenshot
Here’s a template version of that email you can use for yourself:
Subject: Your feature in my article
Hey [FIRSTNAME],
I’ve been a reader of the [COMPANY] blog for quite a while now, and I always come albania phone number material your content in the writing I do for other sites like [SITE #1], [SITE #2], [SITE #3] and the like. I actually just mentioned you guys in a recent article I published (here) on the [DESTINATION] blog.
Would you be up for taking a guest post from me?
I’d be so pumped to do a piece of content for your readers and would work hard promoting it to my own blog audience, on social and amplify through other channels that I have access to as well
Let me know what you think!
[YOURNAME]
While you likely don’t have the same credentials and audience size to back up your pitch in the same way as I can (now) do today, don’t let that discourage you from using this outreach approach.
The important part about this angle is that it’s core to my blogging strategy of starting the relationship off by doing something valuable for your recipient first… and even if you get turned down today, you’ll have a potential friendship here that can grow over time.
Email Template #2: The Genuine Guest Post Request
When I want to pitch a blog or publication on hosting a guest post from me, but I’ve never mentioned them in my writing before, I’ll use this blogger outreach email template that doesn’t lean as much on the upfront value angle—yet still shows that I’m willing to go to bat for making my article a success for them.
In this case, the upfront value comes in the form
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