Control authorities set the maximum russian business email list markup for the following goods:
medical products;
pharmaceuticals;
baby food;
goods for northern regions;
public catering products for educational institutions.
The maximum trade markup on such goods is legally limited to 30% .
The same requirements apply to essential goods. This includes bakery products, dairy products, groceries and meat products. The surcharge also limits the cost of products that form the cost of the food basket. The Government of the Russian Federation exercises control over the pricing of medical products, and other categories of goods are regulated by regional authorities.
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Methods of establishing trade margins
In 1996, Roskomtorg published a letter that included recommendations on options for calculating commercial markup. It described various methods for performing calculations, which use the following indicators:
a single percentage of turnover;
assortment;
dividing products into expensive and cheap;
residual approach.
Each indicator has its own advantages and disadvantages. Any business activity requires an individual approach. One formula may be suitable for one company, while another will need a completely different one, and this is normal.
Single percentage
This method of calculating the average markup on goods in retail trade is considered the simplest and most common. In accordance with it, the entrepreneur applies the following formula:
Trade markup = Markup in percent / (100 + TN in percent)
It is suitable for those organizations that sell products of one type based on gross turnover or the total amount of calendar revenue.
Methods of establishing trade margins
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Different markups for product groups of the assortment
This option is preferred by those organizations that offer customers a wide range of products, so a priori there cannot be the same markup on them.
To set prices in accordance with this option, it is necessary to divide the inventory items into categories or other principles, and then use the above formula for calculating the markup.
This method will require much more labor and time, since the range of products in some companies can be hundreds, if not thousands of items. But at the same time, this approach gives the best result, as a result of which the company has the ability to quickly and flexibly respond to crisis situations and changes occurring in the market.