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Launch a pre-holiday sales campaign with a countdown timer

Posted: Mon Dec 23, 2024 4:53 am
by shapanwwuyi
Celebrate the holiday season by launching an early bird campaign that excites your customers with festive discounts. Instead of waiting until the day of the sale, you should start promoting your holiday deals early to build buzz.

You can also build anticipation by notifying visitors about an upcoming sale. This helps generate interest, increase potential sales, and grow your email list by offering early bird subscriptions for updates and exclusive access. Plus, it’s a perfect way to use pop-ups to highlight the event date and give shoppers a sneak peek of discounts (like “Up to 80% off!”) to spark interest. Adding a countdown timer can also increase urgency, encouraging customers to save the date for your holiday sale.

3. Offer special Christmas loyalty rewards
Christmas is one of the best times of the year to reward your customers for their loyalty . If you have a loyalty program on your Shopify store, you can reward your customers in many different ways.

For example, you can give your customers some extra points realtor email list free for holiday shopping or offer a gift card with a certain dollar value. Big brands like Starbucks and Sephora are great examples of how you should reward your customers. That's also one of the reasons why they're known for having two of the most attractive loyalty programs in the world.

Starbucks for life campaign announcement
Starbucks launched its 'Starbucks for life' campaign during the 2021 holiday season with an exciting rewards announcement for its loyalty program members.

Learn more: Enhance your Shopify loyalty program with a landing page

4. Create Christmas packages
Many customers are looking to buy gift baskets to give as Christmas presents. You can group similar products together and offer them as a gift basket to your customers.

This way, you can not only make it easier for your customers to buy a gift for their loved ones, but you can also take advantage of the opportunity to cross-sell your products. Boots has a dedicated section of its online store for Christmas gifts, where customers can buy products in a bundle.

Product page of an online store - Boots
This Boots Soap & Glory Sweet Tin-Tations Gift Pack offer consists of multiple attractive factors such as the discount offer and 120 points on purchase.

Pro tip: Offering curated gift bundles is a great way to increase sales. You can learn more in How to Create Bundles on Shopify: 2 Easy Ways with GemPages.