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Build an email list with existing and potential customers Email marketing is still more active than ever! Even for gyms it is still impossible to abandon this channel, mainly due to the high conversion rate, low costs and proximity to the public, through which you can create a list of existing and potential customers (prospects).
Newsletters, enrichment materials (ebooks, webinars, and telegram data infographics), and promotional messages can be sent from this list. In fact, email is often the destination for many leads generated by the content published on your blog, which makes it important to understand how to incorporate strategies to segment your messages and create different sender groups.
Referring domains
After all, not all contacts have the same interests and are in the same buying stage. Another relevant detail is to try to generate messages that are as personalized as possible. Introducing yourself, addressing the contacts by name, and giving them some fun incentives are some ways to reduce the lack of personality in your photos. Ebook Email Marketing. Register your gym on My Business To end the digital marketing tips, we will talk about My Business.