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More and more improvements
Navigational Search Information: Users want to find and learn about a topic. This type of research occurs during the buying process when users are trying to understand their needs. Informational Search Transactional Search aims to convert after the user has searched for information to solve a need. How does transactional search affect search intent? In the example above, you can see that each search provides different results.
Google results page
This happens because search engines strive to understand the user’s search telegram data intent (not just the keywords they typed) and provide answers in the content and format that is most relevant to them. This effort by Google is evident in its algorithm updates. The last update in this area represented a major development in natural language processing algorithms in understanding how humans express themselves.
Affects post ranking
From now on, it understands the meaning of words, the relationship between words, and the nuances of human language, and it is clear that what matters to search engines is not the keywords used by users, but the meaning they build together. The implication, then, is to highlight the user's search intent, and you should consider this change in your strategy.