To make Story content as
Posted: Sun Dec 22, 2024 5:32 am
chieving this is simpler than it sounds. You’ve got to create shareable posts - for example, a restaurant can share a (branded) slideshow of an easy-to-follow drinks recipe that people then screenshot or send to others. Another option is to share user-generated content in an appreciation post, which can help further your reach and your customer’s admiration for your brand. Do the same with partnerships and collaborations that you have with influencers and other businesses too to expand your reach.
Style
easy as can be for your social media manager, you may decide to use specific templates or follow a particular style. This has a knock-on benefit of helping with brand recognition for your customers. If you’re having a lull with content or need to drum up engagement, you can also use Stories to promote a contest over a period.
This helps you to see the various options for content to share on Stories as you don’t always need to create it, which saves you time and skills, without compromising on your ability to be consistent and interesting. You can also use this to tease new posts and reels, leading people to your new content which they may have otherwise missed.
Creativity
There is a lot of creative germany email list freedom when it comes to Instagram Stories, so be sure to explore various ways of entertaining and delighting people with what you post. They’re great as reminders about what you have going on, behind-the-scenes take on what you’re working on and promoting, and drumming up excitement for launches and updates.
Business Accounts
Another benefit for business accounts with a high enough follower count is the ability to include a ‘Swipe Up’ feature. This is a great opportunity to keep your Story light, yet have easily accessible content that does all of the explaining for you. For accounts that offer Instagram Shopping, you can include product stickers in your Stories too. This will tag the item from the catalog, which can lead people to instantaneously tap to buy it.
Pro Tips
For two go-to tips that relate to trends in marketing in a general sense, be sure to include video content in your Stories. Firstly, be sure that it's vertical so that it fits the screen when your audience views it. Secondly, make use of a call to action. These buttons can direct your audience so they don’t just go on to viewing the next person or business’s story, but are instead inspired to get involved and further their journey with your brand.
Instagram Stories Build Engaged Communities
Your audience's attention is focused on the here and now. Sharing regular and creative Stories on Instagram can help you to build your audience effectively through visibility and interactions.
Let us at Nexa devise your Story strategy. We are a digital marketing agency based in Dubai, offering a full spectrum of social media marketing services. Have a look at one of the social media videos we worked on for a client below:
Style
easy as can be for your social media manager, you may decide to use specific templates or follow a particular style. This has a knock-on benefit of helping with brand recognition for your customers. If you’re having a lull with content or need to drum up engagement, you can also use Stories to promote a contest over a period.
This helps you to see the various options for content to share on Stories as you don’t always need to create it, which saves you time and skills, without compromising on your ability to be consistent and interesting. You can also use this to tease new posts and reels, leading people to your new content which they may have otherwise missed.
Creativity
There is a lot of creative germany email list freedom when it comes to Instagram Stories, so be sure to explore various ways of entertaining and delighting people with what you post. They’re great as reminders about what you have going on, behind-the-scenes take on what you’re working on and promoting, and drumming up excitement for launches and updates.
Business Accounts
Another benefit for business accounts with a high enough follower count is the ability to include a ‘Swipe Up’ feature. This is a great opportunity to keep your Story light, yet have easily accessible content that does all of the explaining for you. For accounts that offer Instagram Shopping, you can include product stickers in your Stories too. This will tag the item from the catalog, which can lead people to instantaneously tap to buy it.
Pro Tips
For two go-to tips that relate to trends in marketing in a general sense, be sure to include video content in your Stories. Firstly, be sure that it's vertical so that it fits the screen when your audience views it. Secondly, make use of a call to action. These buttons can direct your audience so they don’t just go on to viewing the next person or business’s story, but are instead inspired to get involved and further their journey with your brand.
Instagram Stories Build Engaged Communities
Your audience's attention is focused on the here and now. Sharing regular and creative Stories on Instagram can help you to build your audience effectively through visibility and interactions.
Let us at Nexa devise your Story strategy. We are a digital marketing agency based in Dubai, offering a full spectrum of social media marketing services. Have a look at one of the social media videos we worked on for a client below: