AI is beneficial for several areas, which is why 88% of companies use it in some way in their operations.
In 2024, many entrepreneurs intend to invest more in AI, according to the report generated by Twilio.
Another study showed that 98% of companies use AI in marketing, meaning how to write philippine phone number that if you still don't use a chatbot for customer service, you're losing ground in the market.
If you have an online store, or sell services, you can be part of the group that relies on artificial intelligence to make personalized solution recommendations based on purchase history.
Among the available approaches, predictive is the most chosen, and we can apply it in different areas.
Examples of AI use in Brazil
1. Industry
2. Health
When you have a database with medical and genetic history, you can find out which health problems the patient may develop and thus encourage people to take care of their health and carry out preventive exams.
3. Finance
Predicting trends, analyzing investment risk and detecting fraud are some examples of actions that predictive AI can perform.
4. Retail
As we mentioned earlier, you can send personalized suggestions according to the customer and even create strategies to optimize your prices.
Other points in retail where AI can be relevant are:
In customer segmentation.
Agility in service, through the chatbot.
Observe the change in customer behavior through data analysis.