9 signs you desperately need SEO optimization

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nurnobi30
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Joined: Tue Dec 24, 2024 3:32 am

9 signs you desperately need SEO optimization

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You invested in a website, but it doesn't seem to be worth it? You don't see any profitability or are you even losing money? Your organic traffic is at a standstill, the number of customers is not changing, hardly anyone contacts you online...

If you haven't devoted much time, attention, and resources to SEO optimization, it could be your lifeline now. So before you get all your hopes up and give up on building an online presence, think again and see if SEO is the solution to your problem.



SEO optimization – meaning
We've talked about SEO optimization before, but it never hurts to repeat the definition.

SEO ( Search Engine Optimization ) is the optimization of a website for search engines, such as Google (the most popular), Bing, Yandex, and others. Optimization is done in various ways and is not a one-time activity, but an ongoing strategy.

SEO optimization is divided into different categories depending on which elements of the website are optimized, so there is technical SEO optimization , local and international SEO optimization , and off-page and on-page optimization for search engines, as well as content marketing .

The main purpose of this form of digital marketing is to improve your search engine rankings and thus increase organic traffic to your website. In other words, the goal is to bring in as many online visitors as possible in a natural way (without paid ads, etc.). This builds your brand's online presence and awareness, and improves your chances of increasing your customer base.



seo - search engine optimization of websites



How do you know if you need SEO optimization?
There are many factors that indicate that you need SEO optimization services , but below we highlight the 9 most striking ones.



1. You have a website.
Yes, you read that right. The first and most basic sign that you need jordan phone number data SEO optimization is that you run a website.

The very fact that you have invested in the design and development of a website shows that you want to gain visibility in the online space, which is extremely difficult to achieve without search engine optimization. The point of any investment is to make it worthwhile, and how can a website that no one can find pay off, no matter how beautiful it is?

Remember that most consumers (on average 81% ) research certain products/services online before making a final purchase. Regardless of whether your site offers online shopping or simply serves to bring customers to your physical store, SEO optimization gives them the opportunity to find and research your business, and ultimately decide to buy if you offer a better deal than the competition.



2. You can't find your website on Google (or other search engines).
You've probably searched for terms related to your products/services at least once to see if internet users can find you. These terms are actually the keywords you should try to rank for in search engines. And, on which page of search results did you find yourself?

Research shows that three-quarters of users pay attention only to the first page. Therefore, it is ideal if your site is in the first 10 organic results, or at worst on the second page of search results. If it is only on the third or one of the following, the chances of you having a satisfactory number of visitors are very small.



3. Your website is very slow.
Loading speed is one of the crucial factors when it comes to user experience, and thus one of the main criteria for ranking a page.

Users are generally willing to wait just a few seconds for a page to load. In fact, almost half of them won't wait longer than 2 seconds. If a page is slow, users leave in droves, which sends a signal to search engines that it's not relevant and of good quality, and it sinks lower and lower in search results.

An SEO audit can reveal what is causing loading issues and other errors on your pages. Such problems are usually fixed by thorough technical SEO optimization , and some on-page optimization methods (e.g. image and video optimization) are also useful.



4. You don't track online traffic or you don't have enough of it.
When you have a website, it is crucial to monitor its online traffic and position through tools such as Google Analytics and Search Console, SEMrush, and others. If you haven't set up any such tools, do so as soon as possible. Otherwise, you will be groping in the dark, and a good SEO strategy (and digital strategy in general) cannot be achieved "blindly".

What are the tools showing you? Is your website traffic currently at zero? Maybe it's moving, but not nearly as much as you hoped?

There are various criteria by which search engines rank and analyze pages to enable users to find the best possible results for a search term as quickly as possible. Therefore, there are a multitude of possible reasons why you have poor organic traffic, but in the end, all roads (mostly) lead to SEO optimization.
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