Salesforce State of Data & Analytics report , the Salesforce report has photographed the trends and challenges that companies are facing in learning to manage increasingly large and complex data, in particular in the face of the innovations introduced by generative artificial intelligence.
Some data highlight how far along this path Italian companies are.
62% of IT leaders in Italian companies say they still telegram data struggle to define business priorities through the analysis of their data. At the same time, 86% of Italian IT leaders say that advances in artificial intelligence make data management a top priority. The speed of these advances makes companies eager to capitalize on the evolution brought by generative AI. 63% of business leaders in Italy are worried about losing their edge, putting pressure on data management teams to provide algorithms with high-quality data.
The path of Italian companies towards an optimal use of data is tortuous: only 36% of Italian company leaders have full confidence in the accuracy of their data . The main obstacles to the potential development of data are security threats and lack of trust.
Companies are leveraging data culture and governance to achieve their goals. 85% of Italian IT leaders use data governance to ensure and certify data quality, and 78% say they will invest more in data training in the coming year to strengthen their internal culture.
AI e affidabilità dei dati: il report di Salesforce
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