Simply searching for networking opportunities online is more likely to bring up the most popular ones. Although this is great for numbers and having more people to network with, it can also be more exhausting. A higher number of attendees doesn’t automatically mean more leads, because these may not be the right audience for the business owner’s services. Instead, it’s better to focus on relevant networking opportunities.
These can be found by joining professional organizations and groups skype database related to a specific industry. These opportunities will create higher-quality leads. There may also be events in the local community that have fewer attendees, but many people prefer to purchase and support businesses in their community.
Business owners can also offer to run workshops that benefit underprivileged people, while also establishing their reputation and becoming better known in the area. This can attract the attention of the media and indirectly increase leads as a result.
Don’t forget to log off sometimes
Getting out into the community as a workshop facilitator is just a start. Just because a business is online and doesn’t have any physical premises that are open to the public, this doesn’t mean everything has to be done online. The owner or representatives from a business can attend local and national trade shows where they speak about and demonstrate products.